Canon launches new G1 Mark III camera with 24.3MP sensor with $1300 price tag

anon’s successful G1 Mark II compact yet capable camera has been given a successor in the form of the G1 Mark III. But the new addition to the family strays from the familiar and traditional formula that canon has been invoking in this range. The company is taking a risk by removing key features but also adding better quality and more relevant upgrades to make up for it.

According to a report from Engadget, the biggest highlight that the new Mark III will bring is the new APS-C sensor, which will be making its first appearance in the line up. The 24.3 MP compact camera is more durable and feels more like a professional camera than a compact one. It now has dials for a more conventional approach to photography, as well as an OLED electronic viewfinder.

In order make the jump to a better and bigger sensor, Canon had to sacrifice the long zoom lens from the previous model to a more restricting 24-72 mm f/2.8-5.6 lens. Because of a larger sensor, having a lens of equal calibre would make the camera heavier.

The lens is still capable of producing shallow depth of field, while being faster at capturing images than its professional oriented siblings. The sensor is the same one found in the 80D, meaning that the kind of quality we can expect from the camera will be as detailed as a DSLR.

The display on the camera is also touch sensitive and is a vari-angle unit that is also capable of drag and drop auto focus. On the inside, the dual pixel auto focus and the Digic 7 image processor do the job of adding the right colour and composition to the image. With continuous auto focus, the camera will be able to shoot up to 6 frames per second and 9 frames per second with fixed tracking. There’s also 5-axis optical stabilization along with a new kind of shutter release that the company claims to be akin to a regular DSLR.

Low light shots won’t be a hassle as well and the camera is also water and dust resistant. On board is a pop up flash for better lighting. The camera can shoot 1080p videos at 60 frames per second. All the other bells and whistles have also been accounted for, such as WiFi, NFC and wireless Bluetooth connectivity.

There is a mode for panoramic shots that allow for the camera to be swung, as well as a convenient time lapse mode. With these features, canon may have well just brought out its best performing camera till date and arguably, could be the best camera in its segment. But having the best will come at a cost, as the company has set a price tag for the camera at $1,300 and will be available starting November.